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How come the chocolate bar contains just 2 grams of carbs? What kind of magic is that?

Not all carbohydrates are created equal. Some of them are not fully digested, e.g. prebiotic fibres of cacao beans and inulin, as well as erythritol. There is no added sugar in Rebels products, but they do contain digestible carbs from cocoa beans and inulin in small amounts. In fact, the amount is as small as 2 grams per serving. It’s not magic, it’s science!

Why is Rebels more expensive than regular sugar-free chocolate?

Because our chocolate is not only sugar-free, its bullshit-free. We don’t use maltitol, a low-calorie sugar alcohol that has a major impact on blood glucose and vascular health. Basically, it’s as bad as cheap and toxic fructose. Carob, honey, coconut sugar, date and Jerusalem artichoke syrups or just dates themselves—all these are sugar or fructose hiding behind lofty names. They are cheap and won’t go easy on your waist, heart, and teeth.

Also, Rebels quenches craving for sweetness and satiates. One bar is enough to content your heart. Sugar is a drug. You just don’t notice how you spend money to get another dose.

What makes Rebels sweet? Is it actually safe? And what about taste?

We use three sweeteners that have been tested during extensive and robust clinical studies. Erythritol is a sugar alcohol found in melons and mushrooms. It doesn’t affect blood glucose and has almost zero caloric value. Inulin is a wholesome prebiotic fibre, and stevia—a plant that has traditionally been used in South America as a natural sweetener.

We have found their ratio that lets you taste only natural sweetness.

From which age children can have Rebels?

All the ingredients we use are present in the everyday diet of children and adults. The functional ingredients we use are all naturally occurring substances which we don’t get enough from the food because of the specifics of today’s agricultural practices and our lifestyle.

We insist that it is safe to give Rebels to children from the age when you are ready to give them traditional sugary candy. Then youngest tester on our team is the two-year-old Zoya.